Creating Personas and User Stories

To serve as a contractual agreement between the design team and the stakeholders.

To document the technical specifications of the product.

To create a comprehensive list of all possible features for the product.

To guide the design process by representing key segments of the audience.

Favorite color

Pain points

Goals

Demographics

Synthesizing information to form a persona.

Identifying patterns and segmenting the data.

Gathering user data through surveys and interviews.

Assigning a name and a photo to the persona.

The technical challenges faced by the development team.

The personal background of the UX designer.

The user's needs in a concise format, translating personas into actionable design goals.

The estimated timeline for the project completion.

They help in prioritizing the development of backend systems.

They ensure that design efforts are focused on real user needs, enhancing user experiences.

They are required for the marketing strategy of the product.

They provide legal documentation for copyright purposes.