Summary  
This chapter covers guided text transformation, showing how to apply a set of voice rules to rewrite a draft so it matches a target tone and style throughout.  

General domain of usage  
Content marketing and brand voice adaptation

You're working as Lena, the freelance nutritionist. Two people can write the same nutrition tip and sound completely different — one warm and plain-spoken, one stiff and clinical. Voice is what makes your content recognizably yours. In this chapter you'll take a piece that doesn't sound like Lena yet and rewrite it so it matches her voice, using a short guide that describes how she writes.

Two files are in this chapter's file tree — open them from **Show File Tree**. `brand-voice-guide.txt` describes how Lena writes, and `off-brand-draft.txt` is a piece that doesn't match that voice yet. You can also bring your own voice guide and draft instead.

Note

>### Task
> 
> Ask Claude to rewrite `off-brand-draft.txt` (or your own draft) to match the voice described in `brand-voice-guide.txt`, so it reads like the same person wrote both.
 >
>**Prompts to Try**
 >
>><b>Read brand-voice-guide.txt and off-brand-draft.txt. Rewrite the draft so it matches the voice guide — same tone, same kind of language, same things to avoid.
 >
> Using your own files instead? Upload your voice guide and a draft, then ask: 
>
>><b>Rewrite this draft to match my voice guide.
 >
>**What you're aiming for:** a rewrite that genuinely sounds like it came from the same person as the voice guide's examples — not just a couple of swapped words, but reworked sentences that fit the tone. It should end with one line naming the biggest voice mismatch it fixed. When the draft finally sounds like Lena, you're done.

Discover how to turn one piece of writing into a week's worth of content. You'll take a single post and reshape it for different platforms, tighten weak drafts, match a consistent voice, and sharpen your headlines — working from your own writing, or a ready-made example when you don't have one on hand. By the end you'll have a repeatable system instead of a blank page every time.

Get hands-on experience turning one strong piece of content into new formats – a LinkedIn post, an email, a thread – using your own writing or a ready-made example at every step.

Master the skills needed to tighten a bloated draft, match a brand's voice, and adjust tone for a different audience – using Claude as a sharp, honest editor on your own writing.

Discover how to sharpen headlines and hooks with real search data, then turn one-off content tasks into a repeatable system you can run again next week.